Amazon Launches Brand Dashboard to Boost Seller Growth

Amazon Launches Brand Dashboard to Boost Seller Growth

This article provides an in-depth analysis of the Amazon Brand Dashboard, highlighting its role as a growth engine for sellers. It details the functionalities and optimization recommendations for the four key modules: Brand Health, Conversion, Traffic, and Customer Reviews. The aim is to help sellers fully leverage this tool to improve brand performance and achieve business growth. By understanding and utilizing the insights provided within each module, sellers can make data-driven decisions to enhance their brand presence and drive sales on Amazon.

12/30/2025 Logistics Industry Insights
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Amazon Influencer Program Expands Social Commerce Reach

Amazon Influencer Program Expands Social Commerce Reach

This article provides an in-depth analysis of the Amazon Influencer Program, covering its operational mechanisms, application strategies, monetization models, and practical techniques. It offers data-driven growth solutions through comparative analysis, tool introductions, and case studies. The aim is to empower social media influencers to thrive in social commerce, effectively monetize their traffic, and emphasize compliant operations and risk prevention. This guide helps influencers navigate the program, optimize their performance, and achieve sustainable success in the evolving landscape of influencer marketing and social e-commerce.

12/30/2025 Logistics Industry Insights
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Dashu Crossborder Hires Media Expert to Boost Brand Presence

Dashu Crossborder Hires Media Expert to Boost Brand Presence

DaShu Cross-border is hiring a Media Specialist in Zhengzhou. This role focuses on operating platforms like WeChat, Xiaohongshu, Kuaishou, and Douyin to enhance brand exposure and drive traffic. Candidates should possess a bachelor's degree or above and have relevant experience, market event planning skills, strong communication abilities, and data analysis proficiency. The job is located in Jinshui District, Zhengzhou. Responsibilities include content creation, community management, and performance tracking to achieve marketing objectives and improve brand awareness in the cross-border e-commerce sector.

12/30/2025 Logistics Industry Insights
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LA and Long Beach Ports Introduce Night Pass to Reduce Congestion

LA and Long Beach Ports Introduce Night Pass to Reduce Congestion

The Ports of Los Angeles and Long Beach will implement the Night Gate program by the end of July. This initiative aims to alleviate port congestion and improve freight efficiency by extending terminal operating hours into the early morning and implementing congestion pricing during peak hours. This encourages cargo companies to utilize off-peak times for loading and unloading. The program has been piloted and is currently undergoing system testing. It is expected to significantly increase port throughput capacity and improve traffic conditions by shifting volume and reducing bottlenecks.

09/26/2025 Logistics
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US East Coast Ports Restrict Railtotruck Freight Amid Congestion

US East Coast Ports Restrict Railtotruck Freight Amid Congestion

To address the surge in import volumes at the US East Coast ports of Newark and Philadelphia and prevent potential congestion, cross-border freight has temporarily restricted rail-to-truck transport until week 28. Confirmed truck orders are unaffected, and exceptions can be requested for overweight containers. This measure aims to ensure supply chain stability and improve overall transportation efficiency. Freight companies are advised to plan ahead and monitor port updates. The restriction is intended to mitigate bottlenecks caused by the increased import traffic and maintain smooth cargo flow.

09/26/2025 Logistics
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Guide to Building an Independent Ecommerce Domain

Guide to Building an Independent Ecommerce Domain

This article provides a comprehensive guide to selecting, purchasing, binding, and resolving a domain name for your independent website. Covering domain structure, selection tips, purchase channels, and resolution methods, it also touches upon ICP filing. This step-by-step tutorial will help you create a golden gateway for your independent website, facilitating your success. Learn how to choose the right domain and configure it correctly to maximize your online presence and drive traffic to your site. This guide is perfect for beginners looking to establish their own online brand.

01/04/2026 Customs Knowledge
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Shopee Lazada Boost Seller Programs in Latam Southeast Asia

Shopee Lazada Boost Seller Programs in Latam Southeast Asia

Shopee continues to increase its investment in the Latin American market, projecting an investment of $1.5 billion with the goal of capturing 20% of the Brazilian e-commerce market share by 2025. Lazada has launched a Preferred Seller program, offering benefits such as traffic support to high-performing sellers. Amazon has expanded its Transparency program to combat counterfeit goods, while eBay has added certified docking warehouses to optimize logistics services. These initiatives highlight the ongoing efforts to improve seller performance, combat fraud, and enhance the overall e-commerce experience.

01/04/2026 Logistics Industry Insights
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Crossborder Ecommerce Sellers Gear Up for Holiday Sales

Crossborder Ecommerce Sellers Gear Up for Holiday Sales

Cross-border e-commerce year-end sales surge strategy: comprehensive improvement in inventory preparation, marketing, and pricing. Optimize listings, capture traffic, and pay attention to risks to win the peak sales season. Prepare for increased demand and shipping challenges. Implement targeted advertising campaigns and promotions. Adjust pricing strategies to remain competitive while maximizing profit margins. Address potential supply chain disruptions and ensure efficient order fulfillment. By focusing on these key areas, businesses can capitalize on the opportunities presented by the holiday shopping season and achieve significant sales growth.

01/04/2026 Logistics Industry Insights
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Beginners Guide to Launching a Successful Ecommerce Store

Beginners Guide to Launching a Successful Ecommerce Store

This article addresses 11 frequently asked questions for novice independent store sellers, covering website building costs, profitability cycles, tool selection, and SEO strategies. It aims to help new sellers comprehensively understand independent store operation, avoid detours, and improve their chances of success. It provides essential guidance on key aspects like initial investment, time to profitability, choosing the right tools, and implementing effective SEO techniques to drive traffic and sales. The goal is to empower beginners with the knowledge needed to navigate the complexities of launching and managing a successful independent online store.

01/04/2026 Logistics Encyclopedia
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Ecommerce Success Hinges on Strategic Product Selection

Ecommerce Success Hinges on Strategic Product Selection

In cross-border e-commerce, product selection is crucial for success. This article reveals the golden rules of independent station product selection, including understanding products, utilizing tools, avoiding pitfalls, tapping into niche markets, and validating demand. It also emphasizes post-selection operational strategies, focusing on both traffic generation and excellent customer service, to help you create a cross-border best-seller and establish your own brand. A strategic approach to product selection, combined with effective marketing and customer care, is key to thriving in the competitive e-commerce landscape.

01/04/2026 Logistics Encyclopedia
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